Google Announces Spam Update Part 2 Google announced the second anti-spam update is rolling out today. Similar to to last week's spam update it will…
Microsoft Advertising Announces July Product Releases & Updates
Microsoft Advertising Announces July Product Releases & Updates Today, Microsoft Advertising announced its July product releases and updates. Here’s what advertisers need to know! Marketing…
Google Expands Maximize Conversions Bidding for TrueView for Action Ads
Google Expands Maximize Conversions Bidding for TrueView for Action Ads Google is making maximize conversions bidding globally available to advertisers using TrueView for Action campaigns.…
10 Paid Search & PPC Best Practices for 2020
10 Paid Search & PPC Best Practices for 2020 It's important to regularly revisit your paid search strategy to improve campaign performance. Take these 10…
The Most Common Way PPC Ad Budget Is Wasted
The Most Common Way PPC Ad Budget Is Wasted Are you measuring what matters in your PPC account? Here's how to avoid wasted spend and…
Avoid These 10 Data Storytelling Mistakes That Undermine Your Expertise
Avoid These 10 Data Storytelling Mistakes That Undermine Your Expertise Avoid 10 data storytelling mistakes and try these tips instead to better communicate digital marketing…
Google Marketing Live Announcements & More Digital Marketing News
Google Marketing Live Announcements & More Digital Marketing News Get all the news from Google Marketing Live 2021! Plus, Microsoft launches cross-platform campaigns and Google…
Google Offers a New Way to Pay for Display Ads
Google Offers a New Way to Pay for Display Ads Google Ads is now giving advertisers the option to pay for conversions when using display…
Google July 2021 Core Update Begins Rolling Out
Google July 2021 Core Update Begins Rolling Out Google releases a broad core algorithm update on July 1, 2021. Google Summer 2021 Algorithm Update Findings…
How & When to Use Subliminal Messages in Your Ad Copy
How & When to Use Subliminal Messages in Your Ad Copy Writing influential ad copy is an essential skill for any digital marketer. Learn about…